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Consumer and Market Research Analysis

Enhance Your Clinical Conclusions

Consumer and market intelligence complements your clinical data. It provides a 360 view of the potential success of your product in the market, not just from a effectiveness perspective but from a market approach..

Consumer and Market Research Analysis
Consumer and Market Research

Techniques and Research Projects

Segmentation Research

Segmentation Research

Define your buyer personas

Brand Positioning

Brand Positioning

Align your company values with your target audience

Neuromarketing Analyses

Neuromarketing Analyses

Dive into the consumer's emotions and biometric responses

Marketing Mix Research

Marketing Mix Research

Find the best market strategy for your offering

Perception, Satisfaction And Loyalty

Perception, Satisfaction And Loyalty

Study the expected vs perceived quality and its implications to satisfaction and loyalty

Discuss Your Project
Take the First Step

Discuss Your Project

Looking for a research partner to conduct your clinical study? Our expert team is here to help. Get in touch today!

Consumer Research A Complementary Service To Your Clinical Research Program

As part of your clinical research program, we can conduct multiple consumer analysis depending on your goals. Capturing and including behavioural data in your study can help understand some major variables such as the effectiveness of the treatment, patient compliance and predict the future success of your product in the market before the product development process finishes.

Consumer and Market Research Analysis
Our Process

Our Clinical Trial Process

Clinical Design

01. Clinical Design

Study design is a significant phase of any clinical research project. At Atlantia we can plan and guide you to design a successful trial depending on your focus: to increase sales, to obtain a health claim or as a proof of efficacy.

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Trial Regulation

02. Trial Regulation

Our regulatory services include ethical submissions and approvals, our team takes into account the regulatory environment of the sponsor company to provide highly compliant study design.

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Study Recruitment

03. Study Recruitment

Atlantia offers a proven ability to meet recruitment milestones. We have access to populations of all age groups and we are experienced in recruiting populations from 20 to 600 participants per trial on budget, and on time.

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Study Conduct

04. Study Conduct

Our unique model maximises control, reduces the risk of data inconsistency, and brings a sense of assurance to our clients dealing with one competent organisation as opposed multiple contract research organisations.

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Trial Analysis

05. Trial Analysis

At Atlantia your clinical data is at the centre of our service. When the samples are collected either during study visits or remotely they are prepared and stored at our facilities at -80*c, -20*C or refrigerated temperature and analysed by our research partners.

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Study Reporting

06. Study Reporting

The Atlantia Clinical Research team provides a comprehensive study reporting service. Our statisticians adhere to ICH-GCP standards to produce a statistical study report, and if the client requests, a full clinical study report.

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Media & Resources

More From Atlantia

Case Studies

Case Studies

Our team has put together these clinical trial case studies in multiple topics to help you understand how we have assisted other sponsors in the past to tailor their clinical research programs.

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Latest News

Latest News

Learn more about our company through our latest news. Articles have been worked on by members of our team. For media inquiries, please reach out to: marketing@atlantiatrials.com

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Publications

Publications

Many of our clinical studies conducted are translated to published research papers in some of the top nutrition journals. You can discover our latest published work under this section.

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